Youth Hostelling with Chris Eubank gets filmed… still doesn’t get on terrestrial TV
Eighteen years after a surreal idea – Youth Hostelling with Chris Eubank – was pitched to TV execs by the fictitious TV presenter, Alan Partridge, a creation of comedian Steve Coogan, it has been brought to life by YHA and Hostelworld.
The 55-second YouTube film ‘Youth Hostelling with Chris Eubank’ has become an overnight Internet sensation. The film follows Twitter confusion after users kept asking Eubank for youth hostel tips, with Chris’ confused responses soon going viral.
Not to miss a marketing opportunity – or a moment in the spotlight – YHA, Hostelworld and the former WBO Middleweight World Champion teamed up and filmed the trailer at YHA Brighton, the youth hostelling charity’s flagship property in the South East, and the hometown of both Steve Coogan (most often known as Alan Partridge), and Eubank himself (who used to regularly ply the city’s narrow lanes in a sodding-great American Peterbilt 379 truck cab, sans trailer).
Featuring genuine YHA Brighton staff and guests, Eubank treats viewers to a tour of the accommodation and facilities at the Youth Hostel as well as a sing-along of Kumbaya with resident backpackers. Eubank delights in the hostel’s bunkbeds, describing them as ‘quite good,’ missing the chance to use a ‘knockout’ pun.
Christopher Livingston Eubank, said: “I am delighted to be linked to YHA because I am not an actor and everything seen was most sincere. Indeed, the hostel was splendid, extraordinary and I’m very pleased to be introduced to this youth hostel world of accommodation, which is, for me, an absolute revelation.”
Not content with one paragraph of gibberish, Eubank continued: “I danced and sang with genuine joy in my heart as is evident when watching the video. With a wry smile, I say this could be a potential case of farewell to the 5 star properties I have known and enjoyed. The social media reaction has been fantastic and stupendous and I’m humbled by the overwhelming interest, response and very kind, positive comments. Simply put, I remain humbled.”
Caroline White, Chief Executive of YHA (England and Wales), said: “We love the film and everything it represents. Naturally it’s all very tongue in cheek but what a fantastic way to spread the YHA message to even more young people and their families.”
C’mon then, let’s see Alan’s desperate dream made reality…
For more information about YHA (England and Wales), visit: www.yha.org.uk